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VBCC Instruments
A Website Revamp To Explore International Market And Improve Conversion Optimisation (CRO)
vbcc home page
services
  • Technical Research
    UI/UX - Web
    Front end development
    Crm integration
    3rd party API integration
    Industrial
sector
  • Industrial
Company Stage
  • SME, Private
Timeline
  • 3 months
Year
  • 2024
Project Type
  • Grow (retainer work)
About VBCC Instruments

VBCC Instruments, part of a group of companies specializing in high-precision laboratory and industrial instruments, needed a revamped online presence to align with their brand's vision and marketing goals. They sought a modern, user-friendly design that could showcase their offerings while achieving high website performance metrics and seamless integration with their marketing and SEO teams.Our team at Webibee stepped in to redesign their website and provide technical expertise for their ongoing SEO strategy, including work on another affiliated website, VBCC Research.

Objective & Challenges

Outdated Design

Their previous website lacked a modern, visually engaging design, affecting user trust and engagement.

Low SEO Performance

The site struggled with organic visibility and slow load times.

Team Integration

Ensuring smooth collaboration with their marketing and content teams was critical for success.

Technical Customization

Tailor-made features specific to their niche were required, alongside long-term website scalability.

Result
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Enhanced User Experience

Designed a visually appealing, intuitive interface that reflects expertise and builds trust. Incorporated consistent branding and ensured user-friendly navigation for seamless product and service exploration.

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Improved Page Speed Scores

Implemented clean code practices and advanced optimizations to achieve high Google Page Speed scores. Built SEO-friendly content structures to support their marketing team's keyword strategies.

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Seamless Collaboration

Actively communicated with their in-house marketing and content teams to align the website's functionality with ongoing campaigns. Offered technical support to ensure smooth transitions during SEO implementations.

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Long-Term Solutions

Designed scalable infrastructure to support future updates and projects. Delivered detailed documentation and training for their internal team.

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Broader Reach

With improved SEO performance, VBCC Instruments expanded its online visibility and attracted more organic traffic.

vbcc products
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Naveen V

CEO, VBCC Instruments

Our group of companies faced a big challenge one time before engaging with Webibee, which was improving our online presence. In this light, we sought for some assistance in developing websites that were beautiful to look at and featured that were tailor-made for our requirements as well as technical help and a long-term commitment to cooperate with our SEO and content teams.Not only did Webibee meet our expectations, but also surpassed them by far.
They followed closely to the design guidelines we provided giving useful suggestions on how to improve the functionality of our site. For now, we have reached the point where these websites have an attractive look due to timely delivery of the project. This was facilitated by their integration into my team members. Also, it is worth mentioning that they are knowledgeable about various aspects of online presence management.
I highly recommend Prithvi together with his team at Webibee because they do very good work. To put it simply, they didn’t just develop websites; instead they optimized them leading to extremely high scores in Google’s website optimization metrics. On top of that, during the revision process, they always supported us until we were all satisfied with their work. I believe that Webibee is a reliable partner for current and future projects since they make me feel confident enough to tackle even bigger assignments going forward.

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